Tennis Tour Management

IMG helps marketers showcase their brand at premier
tennis events.

IMG helps some of the world’s largest companies use tennis as a marketing platform to develop their brands on a global scale. With deep expertise in developing, owning, and operating premier tennis events, IMG provides turnkey event execution and unique sponsor programs.

IMG's tournament management services include:

  • Ticket box office sales and fulfillment
  • Tournament marketing, including advertising, public relations, promotions and television sales
  • Sponsor sales and servicing
  • Retail merchandising
  • Site planning and design
  • Food and beverage
  • Player and VIP services

IMG tournament sponsors can enjoy a prime on-court brand presence, advertising and promotional rights, premier hospitality opportunities and more. Our showcase tournament, The Sony Ericsson Open, is the largest tennis event in the world with a title sponsor and features top players vying for U.S. $6.9 million in prize money.

IMG consults, sells rights and title sponsorships for many premier tournaments around the world, including:

  • ATP Barcelona
  • Australian Open
  • Bank of the West Classic
  • BlackRock Tour of Champions, Barcelona
  • BlackRock Tour of Champions, Paris
  • BlackRock Masters Tennis, London
  • Chennai Open
  • China Open
  • Medibank Open
  • Open Gaz de France
  • Wimbledon

The IMG advantage:

  • Turnkey event management and marketing
  • Expertly crafted sponsor opportunities
  • Access to a global fan base

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The Sony Ericsson Open is the leading international professional tennis tournament outside of the four Grand Slams, attracting over 270,000 spectators and broadcast in over 200 countries.