IMG maximizes revenue from stadia hospitality
and ticket sales

Soccer Stadium Marketing

IMG is a world leader in the area of stadium and arena marketing. We work with major sporting federations and teams to devise commercial solutions to maximise venue commercial rights.

Our areas of expertise include:

  • Seating marketing and sales – general admission, premium and corporate boxes
  • Naming, sponsorship and other commercial rights
  • Catering programmes and partner selection
  • Licensing and merchandising
  • Consulting on operational and design issues

We have generated over $2bn in revenues for our clients, spanning Europe and the Americas, including:

  • Wembley Stadium
  • RheinEnergie Stadium, Köln FC, Germany
  • InterMilan, Italy
  • Cologne FC
  • Cleveland Browns Stadium, Cleveland, USA
  • Bank of America Stadium, Charlotte, USA

The IMG advantage:

  • Practical financial models based on quantitative and qualitative research
  • Full-service expertise in facility marketing and operations
  • Deep insight into market trends and potential new revenue sources

Learn more about IMG Soccer in Spain and Argentina at www.imgfutbol.com

View Only:

IMG has generated over $2bn in revenues for venue owners and clients.