IMG works with many of the best known companies in the world to develop strategic marketing programs within the international game of golf. From tournament sponsorships to athlete endorsements and media partnerships, we help identify the right opportunity based on each company’s market goals and objectives. In addition to the value of the consulting relationship, IMG can manage every detail of the marketing program to deliver a more efficient rate of return on your investment.
Corporate consulting services include:
- Identify marketing objectives
- Evaluate current portfolio
- Golf marketing strategy development
- Asset contract and rights negotiations
- Athlete endorsements
- Relationship development with golf’s governing bodies
- Competitive sponsorship analysis
- Investment analysis
- Marketing platform activation
Golf has long been recognized as one of the most desirable sports marketing platforms. Its global appeal and up-market demographics attract corporations who want to create authentic connections with their customers and business partners. IMG can tailor integrated programs to help companies reach a mass audience or create intimate relationship building experiences.
The IMG advantage:
- Personalized approach to developing business relationships
- Golf consulting executives across the globe in all major markets
- Proven track record for best-in-class programs
- Key knowledge and access to all areas within the golf industry
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