Drive bottom-line revenue through targeted, high-profile sponsorships.
To get impressive returns on their valuable marketing dollars, some of the best known brands work with IMG to connect with prestigious sponsorship opportunities around the world. From iconic global sports events like the Olympic Games to celebrated global Fashion Week shows, IMG provides access to diverse, high-profile sponsorships that can have an immediate and lasting positive impact on target markets.
IMG offers the following turnkey services:
- Competitive assessment
- Sponsor evaluation
- Contract negotiation
- Strategic, creative and tactical program development
- On-site management
- Promotion execution and fulfillment
- Media production and distribution
- Press support
With extensive expertise and contacts across sports, entertainment and media, IMG provides nearly unlimited access to premier sporting and lifestyle events, top personalities in sports and entertainment, and global media reach. By leveraging IMG's ability to negotiate, manage and activities top sponsorships, companies can create unique branding experiences that influence consumer buying behaviors and help build long-term loyalty.
Our diverse sponsorship portfolio includes:
The IMG advantage:
- Access to world-class events and leading personalities in sports, entertainment and media
- Personal interactions with consumers
- Expert, turnkey execution of sponsorship programs
- Maximum visibility through global media reach
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Mercedes-Benz is the multi-year title sponsor for all U.S. Fashion Weeks and related marketing programs - the first time all properties are branded by a single company. 