The Daily, The Daily MINI, and fashionweekdaily.com are created for a passionate readership of editors, designers, retailers, socialites and models - and the people who love them. For a backstage view at the world's most coveted runway shows and fashion events, The Daily trio mixes the business and pleasure of fashion into a cheeky-chic elixir that is truly addictive. These famed fashion publications have carte blanche to A-list everything, so forget the velvet ropes and elite guest lists - readers get automatic entry into the fascinating fashion scene.

IMG's fashion publications include:

• The Daily - Covering Mercedes-Benz Fashion Week in New York with eight large, glossy issues, The Daily is the only publication actively distributed within the Tents, at the chicest fashion locales, and to A-list subscribers. Each day, readers get front row access to the hottest happenings and the hautest fashion.
• The Daily MINI - Found at the most important and exclusive events, this small-format, glossy magazine is the absolute favorite read for the fashion obsessed. Covering runway, scene, news, the fashion VIPs, and the season's must-haves, The Daily MINI has acquired a cult following in New York and Los Angeles, and is expanding to other top U.S. markets via newsstands and subscriptions.
• Fashionweekdaily.com - Capturing the 24/7 newsbeat of fashion, the online sister of The Daily draws in bona fide fashion followers and style-makers from the U.S. and abroad. Currently boasting 25,000 daily wire subscribers, 120,000 unique visitors and 700,000 page views monthly, fashionweekdaily.com is the must-read online destination for fashionistas worldwide.

The IMG advantage:

• Reach the right target audience - Over 80% of The Daily and The Daily MINI readers are female between 25-39 years old; 58% own a home; nearly half drive a luxury vehicle, with BMW and Mercedes-Benz topping the list
• Get the biggest return on your advertising spend - The Daily and The Daily MINI readers share their copy of our magazines with an average of three other people
• Access to a global audience - The Daily and The Daily MINI are published under license in Mexico, Peru and Argentina, with additional licenses pending in key European capitals, Russia and Australia
• Online readership around the world - Fashionweekdaily.com is syndicated to newspapers and online portals throughout the U.S., Latin America and Asia